Exterior
Limited Marketing Budget? Why Not Try Paint, Instead?
The better your storefront looks, the more likely people are to open the door We all know it happens: When business is slow, or uncertain, the first thing to go is the marketing budget – when in fact getting more customers is crucial to improving the business. But maybe you don’t need to spend a…
Read MoreGetting Creative With Exterior Paints
How to get a unique – but not crazy – exterior look It’s happened to all of us: You walk down a street where there are lots of good-looking houses, and then all of a sudden you see one that just seems to stand out from the rest. It’s the same age and a similar…
Read MoreYou Really Can Judge a Store by its Colour
The other day a friend admired a new pair of shoes I was wearing. I told her I’d gotten them from a small shoe store around the corner. “Really?” she said, surprised. “But their whole storefront is painted orange and green – it makes my eyes hurt. I figured they only sold cheap, flashy clothes…
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